THE HAPPY SHOW
Work produced at MAAT Lisbon:
Graphic Design: Stefan Sagmeister
Curator: Claudia Gould
Graphic Design assistance: João Turvo (MAAT)
Curatorial Coordination: Inês Grosso
Production: Ana Fryxell, João Turvo
Robert Chaney (ICA)
Exhibition photos: © Paulo Alexandre Coelho
Stefan Sagmeister is one of the most celebrated international designers. What is happiness? How to find it? And what do we really do to be happy? The Happy Show, one of his most iconic projects, is the result of intense research carried out for over ten years about the concept of happiness.
This collaboration with Stefan Sagmeister was an amazing challenge.
With the supervision of Stefan, I was responsible for adapt the exhibition to the MAAT Central 1 Room space. All the details were planned in a 3d version, as you can see below. I was also responsible for the final arts of some graphic objects, adaptation and creation of the exhibition booklet.
In resume was an amazing experience. Thanks a lot Ana Fryxel, the best producer I've ever mett, and Stefan who was a fantastic.
For me was a Happy Show =).